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Exhibition Info

FRUIT ATTRACTION 2024 MADRID SPAIN

FRUIT ATTRACTION 2024 MADRID SPAIN

Introduction

Date:October 22–24, 2024
Venue:Madrid, Spain

Fruit Attraction 2024, the leading international trade fair for the fruit and vegetable industry, is scheduled to take place from October 22-24, 2024, at the prestigious IFEMA – Feria de Madrid. Now in its 16th edition, this event is a must-attend for professionals across the fresh produce supply chain, including growers, distributors, retailers, and innovators in food technology and logistics. Fruit Attraction serves as a pivotal platform for business development, networking, and discovering new market opportunities within the global produce sector.

Event Highlights Fruit Attraction 2024

  1. Over 2,000 Exhibitors: Fruit Attraction will feature a vast exhibition space with more than 2,000 companies from 135 countries, showcasing their fresh produce and agricultural innovations.
  2. Fresh Produce Marketplace: The core of the event is the diverse range of fruits and vegetables on display, including fresh, exotic, and organic produce.
  3. Biotech & Innovation Hub: A dedicated space for agri-tech innovations and digital solutions that are shaping the future of farming, crop management, and food distribution.
  4. Smart Agro: This segment will showcase the role of new technologies in enhancing productivity, sustainability, and efficiency in the fresh produce sector.
  5. Innovation Awards: The event will honor the most groundbreaking products, services, and technological advancements within the fruit and vegetable industry.
  6. Organic Hub: A specialized zone focused on the growing demand for organic fruits and vegetables, providing a platform for producers and buyers of organic produce to meet.
  7. B2B Meetings: Fruit Attraction offers an extensive B2B matchmaking program, facilitating more than 8,000 business meetings between exhibitors and top international buyers.
  8. Live Cooking Sessions & Tasting Zones: Attendees will have the chance to witness top chefs and food experts demonstrate the culinary potential of fresh produce through live cooking demonstrations and tastings.

Why Attend Fruit Attraction 2024?

  1. Global Exposure: With exhibitors and visitors from over 135 countries, Fruit Attraction provides a unique opportunity to tap into global markets and build international partnerships.
  2. Innovation Showcase: Discover the latest advancements in fresh produce technology, from precision agriculture and automation to packaging and cold chain solutions.
  3. Networking Opportunities: Meet industry leaders, producers, and retailers through structured networking events, allowing you to forge new business relationships and grow your supply chain.
  4. Sustainability Focus: Learn about the latest sustainable farming practices and eco-friendly packaging solutions that are driving the industry’s shift toward environmental responsibility.
  5. Organic Produce Trends: Stay ahead of the curve in the fast-growing organic food market by exploring the latest trends and demands in organic fruits and vegetables.
  6. Agri-Tech and Digital Innovation: Understand how cutting-edge digital solutions and smart agriculture technologies are transforming production, distribution, and food safety.
  7. Educational Sessions: Participate in a series of high-level seminars and discussions led by experts from across the fresh produce sector, covering topics like market trends, trade regulations, and innovation in agriculture.

Industry Growth and Market Information

The global fruit and vegetable market is experiencing significant growth, with a market value projected to exceed €1.5 trillion by 2025. The demand for fresh produce is driven by increasing consumer awareness of health and nutrition, coupled with the rising importance of sustainable farming practices.

The fresh produce sector has also seen a surge in startup activity, with companies focusing on agri-tech, digital farming, and sustainable packaging solutions. This rapid growth is expected to continue, with more investment in technologies aimed at improving crop yields, reducing waste, and enhancing food safety.

Fruit Attraction 2024 is anticipated to attract more than 90,000 professional visitors, offering exhibitors an unparalleled opportunity to engage with key decision-makers, retailers, and buyers. Companies looking to stand out at the event are encouraged to collaborate with exhibition stand builders in Madrid, who can create bespoke, eye-catching stands to maximize visibility and brand presence in this competitive environment.

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